Blog

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Blog Posts

Insights

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April 17, 2024

Unpacking the AI Paradox: Strategic Insights for Business Leaders

Over the past year, my co-founder, Andy Sack, and I have interviewed the top business leaders and AI influencers to understand the impact of AI in business. Our journey involved countless interviews, along with deep dives into blogs, research papers, podcasts, and books focused on generative AI. This exploration sought to answer pivotal questions: What is generative AI? How is it shaping the business landscape? What practical applications does it currently offer?

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Case Studies

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January 29, 2024

Case Study: Starbucks Odyssey

Launched in partnership with Forum3 in December 2022, Starbucks Odyssey marked a transformative moment in loyalty programs by blending the familiar with Web3's cutting-edge technology.

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Case Studies

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January 29, 2024

Case Study: Crumbl Cookies

Crumbl Cookies is a rapidly growing cookie company offering fresh gourmet cookies in a rotating weekly menu. Founded in 2017 in Utah, Crumbl has expanded to over 500 locations in 40+ states with a viral following, especially among millennials and Gen Z.

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